Welcome to the aspirational economy

Last year, Quartz published 50 field guides on the most disruptive forces in business. CBD, the rise of microinfluencers, and sneakers are just a few of the lifestyle topics we explored in these member-exclusive reports. Get access to them all by signing up for a free 7-day trial of membership and stay abreast of the phenomena that's upending global markets. Here are some guides we think you might like: OMG CBD The market for the cannabis-derived compound is skyrocketing, and projected to earn around $5.7 billion by the end of this year. What is everyone using it for? Broadly, as a cure-all for the modern condition. Does it work? TBD. THE TRANSFORMATION ECONOMY A growing number of businesses are promising customers a better version of themselves. From retreats to life coaches, gurus, and guides—transformation economy is changing the way consumers shop and companies do business. MICROINFLUENCERS A new era of marketing is upon us, and it has upended ideas about what is an ad and who is a celebrity. To many brands, real "influence" comes from smaller influencers, whose followings are more often the size of a small town than a large country, to find specific audiences and build trust with their followers. TRAVEL GUIDE Travel is amazing, but it can also be extremely frustrating. From making a budget friendly itinerary to efficient packing—we’ve assembled the very best advice and analysis to make you an instant pro voyager. Take our advice and the only thing you'll have to worry about is crafting a witty out of office message. HOW SNEAKERS TOOK OVER FASHION No item sums up modern fashion as neatly as a sneaker. The forces shaping style today—sports and music, the retreat of formality, the rise of synthetic materials, the blending of high and low—converge in their plush, grippy soles. What started on the streets is now a fixture of the runway. As a special offer enter code EMAILOFFER at checkout to receive 50% off your first year of membership. Best wishes for a productive week, Erica Rallo Community manager

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